About

Our story

We built VIVU because pet aisles were overwhelming — hundreds of near-identical products with no way to know what actually helps.

Calm dog
From overwhelm to curation

A small, tested range — not an endless catalogue

VIVU started with a simple frustration: shelves full of pet products, and almost no way to tell which ones genuinely support a pet's wellbeing versus which ones are just filler.

So we narrowed our focus. Every product we list is chosen for a specific wellness outcome — calming, coat care, health monitoring, or enrichment — not just to fill a shelf.

Calming products
Made for Australian pets

Built for the Australian market, from day one

Pricing in AUD, delivery timelines that are honest about being shipped rather than sitting in a local warehouse, and a catalogue chosen with Australian pet owners — and Australia's strict biosecurity rules — in mind.

We're a small, independently run store, not a vet clinic — our content is general information to help you make informed choices, not medical advice for your individual pet.

01

Curated, not endless

A small range chosen for a reason, so you don't have to compare fifty near-identical listings.

02

Outcome-first

Every product is grouped by the wellness need it addresses — calming, grooming, health tech, or enrichment.

03

Honest about the basics

Clear pricing in AUD and realistic shipping timelines, shown upfront on every product page.